Episode 95: How to Feel Great About The Way You Look

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Season 6
Season 6
Episode 95: How to Feel Great About The Way You Look
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How to feel great about the way you look with Susie Taaffe

We’ve all done it at some time or another: looked down at our wobbly bits/cellulite/stretch marks and groaned, feeling embarrassed (and possibly slightly ashamed) of the way we look.

Childbirth, weight gain, life in general, all have an impact on the way our bodies look and when you’ve grown up in an age where skinny, virginal youth is the only true beauty, it can be so difficult to just accept the way you like as being natural and healthy, the result of a life well-lived, never mind love it.

Susie Taaffe is determined to help women change the way they think about themselves by providing practical (and feminine!) solutions for those problems that are less discussed. Like chafing. Most of us have put on a summer dress only to find a few hours later, that we can barely walk because our thighs are so sore. When Susie had that problem, she realised that there’s no cool, comfortable solution for this, so she set about designing a cool, comfortable, wearable pair of undies that solved the problem and creating an online community to support women.

When Susie had that problem, she realised that there’s no cool, comfortable solution for this, so she set about designing a cool, comfortable, wearable pair of undies that solved the problem and creating an online community to support women.

How to Feel Great About You Look with Susie Taaffe

About Today’s Guest Susie Taaffe

Engineer, Maternity Clothes Manufacturer, Underwear Designer

Being an Engineer I am used to piecing together solutions, together with my maternity clothing manufacturing background I created my product Petti-pants - like a Petti-coat but for your legs.

Back in the day, the French Petti-coat was soft and silky which invoked feelings of being beautiful and feminine, so I have taken this concept and turned it into everyday underwear. Taking away the pain AND shame of chafe. An ugly word, but a common problem. For my customers, this product has literally changed their lives.

This is just the first of many products I plan to create for women as tools to FEEL amazing in themselves everyday. My mission is to find pain points for women and to solve them. Designing maternity clothing for five years, for a body that changes so much in 9 months has given me extensive experience in creative solutions which help women feel amazing. Feeling comfortable is key – both physically AND emotionally.

I have two daughters so I’m extremely passionate about healing body image issues for women. If we can heal the mothers, we can prevent the cycle from repeating. I don’t want my daughters growing up counting. Counting calories, carbs, minutes on the treadmill, numbers on the scale – it’s exhausting and all consuming. I am an activist for loving the body you are in right now – no matter what!  

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